Tip: Promotional Giveaway Success

Cheap, or uninteresting giveaways usually land in the trash, taking your business/companies reputation with them!

The giveaway that you choose will affect the success of your marketing strategy at a trade show or expo. Giving careful thought to your choice when deciding upon a giveaway is key.

Here are some things to consider:

Does the item match your company’s image?
Does it fit into your budget?
Is the giveaway unique, and will it hold your visitors’ interest?
Is it something you would like to own or get as a gift?
Is it the right size? Will it accommodate your contact information or message?

Reference: www.marketingcrossing.com